PRODUCTION

Nearly all posters are now done with the computer painted banners (skins). Hand paints on Supers are now rare.

24s still have some paper style posters although these are getting fewer.

06 are still mainly paper posters. Some hand paints are used on smaller boards when taken by a local client as a directional, eg to direct to a McDonald’s Store.

However the cost of a banner is now very similar to hand paint and the quality being full digital reproduction is far better.

Two types of banner style are in use. The first is produced by the MMT group and use an acrylic paint onto a vinyl skin, similar to a swimming pool liner. This is the best at present and will last for 5 to 10 years. The other is an ink-based method onto a skin again but fading may occur after 6 to 12 months.

Inks have improved in recent years and with the addition of UV coatings inks can be made to go up to 2 years.

HOW TO BOOK

Booking periods are normally in one-month blocks. Clients should plan at least 2 to 6 months ahead to secure a premium site of choice. Production and installation lead times are now down to around 5 days however we ask for 10 normally to allow shipping of skins from interstate production centres.

The following PDFs provide technical information for the preparation of the artwork:

MMT General Artwork and PDF Specifications

Discus Artwork Submission Guide

WA Billboards and Discus Production Sheet

Omnigraphics Specifications